On January 27th Steve Jobs announced iPad. Reactions have been various, but a dominant sound is that iPad is overhyped and underwhelming. Three years ago Steve Jobs announced iPhone, by that time reactions have been that iPhone was overhyped and underwhelming. Since then it not only sold like crazy, it transformed the cellphone industry. There seems to be a pattern, the introduction of earlier Apple products has not been much different. How is it possible these products get such a cold initial reception among a broad audience and then appear to be groundbreaking nonetheless?
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Why Apple products are ‘misfits’
February 14th, 2010
A responsive eReader
January 28th, 2010
During the past months tech media have widely speculated about features of the upcoming Apple Tablet, which was fun to follow and participate in. My guess was the most compelling features would be in connecting to device to the supply chain: connecting to content and connecting to the data network. And although most of the keynote was about content, although there is a new iBook Store and although there actually is unlocked 3G connectivity, with hindsight I think I was wrong. The iPads most compelling feature is hardcore tech: a custom made processor.
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The Destination of the Messiah
January 28th, 2010
Wednesday evening 10PM CET. I looked at my lightweight MacBook Air. It had served me well for almost a year now and I had become quite attached to it. I used it on a daily basis to read the internet from the comfort of my living room sofa. It was a revelation, reading from an electronic device with live internet connection and a bunch of tools right to your disposal, has so much more depth and possibilities than reading from paper. The MacBook Air was the first laptop computer that wasn’t so heavy that it would force me back to the more formal setting of a desk. I had a similar experience with the iPhone, despite the small screen it was amazing how well suited it was for reading and how big the advantages were over ordinary paper. But now I felt reluctance to start up the laptop…
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Magic Slate
January 6th, 2010
On January 27th Apple is expected to announce its new tablet, although no official confirmation has been given whatsoever. The Apple policy is to develop new products in complete secrecy and than, when the product is announced, take the world by surprise. Apple has brought game changing products in the past and the surprise effect at its announcement has been significant. Then, over time, people know they can expect and start anticipating on future Apple move which results in a huge circuit of rumor and speculations. Part of the fun of being an Apple Fanboy is taking part in this circuit and think about my own expectations.
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